How to meme a fake religion into existence in a Christian or Muslim society?

Memes aren’t some magic bullet to success, friend. They should not be used to replace legwork, at least not entirely. To the point; you would be much more advised to push for pagan revival in said society. Spread word of the folk tales, the old ways, and try to spark some pride in such things (rather than the shame of “I can’t believe we thought fairies existed”, for example).

Now, if that’s not an option, consider the meme religion of Cult of Kek as a case study. Namely, how it was partially a bandwagon thing, and partially people believing it. The point of the early blood work was to establish a fake religion; to convince the public that trolls actually worshiped a frog. But over time, it mutated, people started praising Kek in hope that it really would strengthen and help them.

The moral of that story? Fake it until you make it. You want to create a religion? Create it, and make sure people see it. You want them to see its practices, and the results of them. You don’t have to actually believe you’re causing any change in the world, just insist that you are, and that others can too. How is this meme-ing it? Depends how you publicize. Image macros or infographics are easy to digest, to insert into the memescape. The idea that your faith’s practices are actually doing things is a meme as well. Catchy phrases that assert the religion’s power (such as “God wills it” or “no cure for Love” or “Jesus saves”) are some of the earliest memes to exist.

Consider the following:

Christianity, Islam, et al. are based on the principle of their being a singular indivisible deity, and that there is a dogmatically sanctioned method for properly worshiping this entity. We also currently have a secular culture of obscene materialism and a sense of individualism which, at times, borders of Pyrrhic. We live in a world where religious institutions have been increasingly robbed of political and social capital; it is a world where matters of spirit and soul are discarded, sometimes as intolerant or superstitious, but always as ignorant. With these precepts in mind, a revival of paganism would not and could not originate as a singular movement or organization.  It would have to be a refutation of large organized religion while simultaneously providing the means for people to pursue incredibly personal aspects of the godhead.  Therefore, if you want to promote pagan polytheism in today’s cultures, start by building temples and shrines to specific deities of local or personal significance.  Even if its joking or ironic, the act serves to normalize and legitimize the practice, thereby obtaining social and legal rights for all practitioners.  How many thousand or hundreds of dollars would it take to buy a small plot of land, build a shack, and dedicate it to Kek?  Not many.  Meanwhile the lying press, ever eager for some new bit of controversy, would eat the story up.  Professionally offended liberals would ensure that the story went viral, and, between donations and lawsuits, the provocateur can stand to make himself some cash and notoriety in the end.  Beyond this point, other people will be inspired to build their own temples.  People will look at the half-hearted attempts and shameless money grabs and feel inspired to create something grander.  Such a broad ranging social shift has the potential to trigger another Renaissance, or at least another bubble to keep our global economy going for a few more decades.

My advice is to become well acquainted with history.  By comparing and contrasting the current state of affairs with those of previous societies, a large number of interpolations and extrapolations can be made.  If this understanding of history is paired with even an introductory knowledge of psychology (particularly as it relates to marketing and group dynamics), the one’s ability to make predictions and schemes further improves.  The premise of this thread is religiously oriented, so, for inspiration, one would want to look at the circumstances which led to the creation and adoption of major religious movements.  Religious movements succeed when the population at large is subjected to a large degree of spiritual stress and when the existing religious institutions are incapable of addressing the concerns of the people.  Furthermore, the new religion frequently stems out of the old one in some revolutionary fashion.  Look at the way in which Christianity was birthed through a union of Hellenic Paganism and Judaism.  It possesses striking similarities, but it nevertheless rebukes both religious institutions.  Also compare and contrast Sikhism with both Hinduism and Islam. Similarly, a contemporary religious movement would need to be similar enough to existing ideas concerning spirituality while simultaneously attacking the old ways as being insufficient. Speaking broadly, the world is predominately Islamic, Christian, Buddhist, or Hindu.  However, it’s important to note that many of the institutions and organizations dedicated to these religions don’t hold the same sort of sway over their populations as they once did.  A lot of people in the West refrain from attending church, and there’s this broader idea that organization religion is either evil or unnecessary.  New Age spirituality, despite being ridiculed as joke, has been steadily been gaining ground in the unconscious minds of the people.  Beyond traditional religions, it may also be worthwhile to consider the prevalence of political or atheistic religions.  From Communism to Transhumanism, there are political ideologies which carry a decidedly religious bent, if not necessarily in their beliefs then in their conduct. Pagan polytheism can easily adapt to capitalist culture, which provides a considerable advantage in this environment.  People buy all sorts of shit compulsively, and I think we’ve all seen some of the shrines people have built to their anime waifu.  A pagan church can keep itself in the black by incorporating as a nonprofit and selling off statuettes and misc. shrine items.  Moreover, it’s a flavor of religion which is palatable to people’s sentiments.  You go the to temple to buy some knickknacks and to chat with other people about [topic related to the deity]; there are no sweeping judgments about one’s character, and there are fewer dogmatic requirements.  This may provide much needed social ordering in our world; by associating themselves with particular temples, a person could more easily navigate into a social niche compatible with their personality. 

Almost makes it sound like the New Age/Pagan inspired has a strong future. Sadly, I’m thinking it might take a bit more work in a broader context to hold off the backlash of an intolerant Islam (they’re already not a big fan of Judeo-Christians, and part of their mythology is their Prophet gutting a temple that held the effigies of about a hundred gods), and ardent Christians (who you might be able to divert by making these shrines to saints, fictional or otherwise.)